When it comes to landing your next digital marketing job, your CV is your personal brand pitch. At Happy Sunday, we’ve seen thousands of CVs, and we know what works. Whether you’re a performance marketer, SEO specialist, or social media whiz, here’s how to write a CV that stands out in a crowded inbox.
1. Start Strong with a Clear Summary
Begin with a short, punchy personal statement. This isn’t just about listing your job title – it’s your chance to summarise your value in a few lines. Think: who are you, what’s your niche, and what kind of role are you looking for?
Example: “Performance-driven digital marketer with 4+ years experience managing PPC and paid social campaigns. Passionate about scaling growth for e-commerce brands.”
2. Tailor It to the Role
Generic CVs are easy to spot and easier to forget. Use the job description as a guide to highlight relevant skills, tools (e.g., Google Ads, Meta Business Suite, GA4), and achievements.
3. Show, Don’t Just Tell
It’s not enough to say you “increased traffic” – give the numbers! Recruiters and hiring managers want evidence.
Better: “Grew organic traffic by 120% in 6 months through a targeted SEO content strategy.”
4. Highlight Tools and Certifications
Digital marketing is tool-heavy. Make sure you list the platforms you’re confident with, and include any relevant certifications (Google, HubSpot, Meta, etc.).
5. Keep It Clean and Easy to Read
Your CV should be no more than two pages, neatly laid out, and free of jargon. Use bullet points, white space, and consistent formatting.
6. Add a Touch of Personality
While professionalism is key, digital marketing is a creative industry – so don’t be afraid to let a bit of your personality shine through. A short note on side projects or a link to your portfolio can make all the difference.
Final Tip: Always proofread and, if possible, get someone else to check it too. Typos can kill your credibility – especially in a detail-oriented role.
At Happy Sunday, we help digital marketing professionals like you find jobs you love. Want help perfecting your CV or finding your next role? Get in touch with us today!
